A picture speaks a thousand words. The age-old maxim has been proven true time and time again, yet its latest incarnation could be where you least expected it: your blog. If you are not using photos to your blog posts, you could very well be driving away new readers and alienating your old ones. Granted […]

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“High-quality web content that’s useful, usable, and enjoyable is one of the greatest competitive advantages you can create for yourself online” – Kristina Halvorson Regardless of the purpose for which you have created a website, you have to get people to visit it or else the time and effort you spent on it will go […]

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“The goal of social media is to turn customers into a volunteer marketing army” Why do businesses use social media? Regardless of what one may say, the core purpose of these sites remains marketing and promotion. For that, you need to direct your target audience to your social media pages. However, unless they are specifically […]

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Twitter has emerged as a leading force in social media marketing. Punching above its weight, the website that lets you post only up to 140 characters at a time is now an integral part of any business’ online marketing campaign. If you are not using Twitter for business yet, you are missing out. After all, […]

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Hiring a professional to build your website makes it convenient for you. Yes, you do have to spend some cash, but you can be assured of a quality product and the effort you have to put in is reduced considerably. This is the very reason why most people prefer outsourcing website building to experts despite […]

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